Behind The Chair
Behind the Chair is the largest online community for the salon and haircare industry. With over 800k members, their mission is to support, educate and celebrate beauty professionals on a global scale. They offer instruction in new techniques and the latest product innovations all while celebrating the often under-appreciated work stylists do. For the past 13 years, Behind the Chair has hosted the Stylist Choice Awards, a glamorous show where the industry choose winners based on their favorite products, techniques and tools. In addition, they also have an offline presence in publications such as Launch Pad Magazine and various international trade shows.
